New technologies to boost retail
Omnicanality, personalization, Customer Journey, payment methods… Which trends guide the retail sector? The way of buying and selling has evolved by huge steps in recent years, and even more so in recent months. At first glance, we could think of transferring users from the physical store to the online store, but this is far from […]
How will you deal with the ROPO effect in your business?
Everyone is looking for ecommerce conversion, but what happens when the customer has no intention of buying online? The way to search, compare and buy has evolved significantly in recent years with the growth of ecommerce and increased interaction between channels. Nowadays, the consumer understands shopping as an integrated process in which the online and […]
From visitor to buyer. How to turn users into customers?
The conversion of users into sales is not always easy, but there are some elements we can optimize to improve it. Getting your ecommerce visitors to become buyers is not an easy task, since after attracting them to the web there are still many factors to consider in order to reach the sale. Below, we […]
The changes are many but… Are they here to stay?
The way we buy, interact, pay and generally develop our daily lives is changing profoundly, but the big question is whether these changes will remain once the coronavirus is overcome. Humans are animals of habit and it is said that it only takes 21 days to acquire a new habit. Well, it seems that we […]
What payment methods do your customers need?
If you want to offer the best experience in your business, answering this question will be one of the fundamental points to achieve it. Many questions arise when starting up a business: physical or online, products or services, where and to whom we want to sell, which will be our suppliers… And when almost everything […]
Digital universe during the crisis
Many areas of the digital and communication field can be modified and even transformed to adapt to the new environment. The coronavirus crisis is affecting all types of companies and all sectors, as well as all consumers in almost the hole planet. Even so, not all of its effects are negative, since businesses such as […]
Why does your business need tokenization
If you want to improve the experience of your consumers, while simplifying the payments, you must know this concept. You may not know the meaning of «Tokenizing» or, if you do, you may not be clear about what benefits it can have for your business, or whether it can be applied in your industry. That’s […]
Why should you choose a payment gateway for your ecommerce?
Collections can bring great added value to an ecommerce strategy, and even become one of its strengths. The online world has opened the doors to many enterprises that find in the digital environment a place to develop their ideas and start businesses with a much lower investment than would be necessary in the real world. […]
Offline commerce. Still a shining star?
Why are users still so interested in physical commerce despite the continued growth of online? Online commerce is growing at an unstoppable rate, reaching an increasing number of consumers who find the best way to make their purchases on the Internet. But what about physical stores? Far from what one might think, the data on […]
A 2020 for innovation
Biometrics, wearables, Voice Commerce… Trends that are coming to stay in this new year. Payment methods ecosystem evolves hand in hand with the technological environment, innovating at a dizzying rate to which end users adapt comfortably, but for which businesses must be prepared. Keeping up to date can be complicated, so we will make a […]